Our Choice: A Plan to Solve the Climate Crisis is a work of stunning importance. This is the only book I am aware of that lays out a comprehensive picture of the problems causing the climate crisis; the realistic and feasible solutions; and what it will take financially, politically, and emotionally to get there.

How do you like the creative title of this post – catchy, eh?
Morning woke cold, overcast with a resounding 10 minute ring of church bells. I thought it was a reprise of the 350 demonstration, but it turns out that is normal custom here every morning.  Security at the Bella Center was stricter, due to [...]

The Web 2.0 rises with a tsunami of (over) information, dis-information and attention-sucking links and hyper-links.  At the same time, traditional media becomes more static, unbalanced and sensationalized.  My goal in writing this blog is to provide credible, realistic information and pointers to others who are doing the same.
One common theme in my work is [...]

The Intergovernmental Panel on Climate Change (IPCC) is the largest, most complex collaboration of people working together on a common problem from all over the world. The scientists involved with this work received the Nobel Peace Prize in 2007 for their work.  The IPCC process is not perfect; finalizing all of the findings takes [...]

Adam Werbach, CEO of Saatchi S, has all the green credentials anyone could want: youngest president of the Sierra Club at age 23. At the Net Impact conference last week, Adam talked about his work inspiring companies to innovate.  He discussed 2 key concepts that were noteworthy for how they linked the highest aspirations with most mundane actions. Let’s shoot [...]

As business people, we rely on the power of profit to motivate behavior.  As environmentalists, we see the damage that unbridled capitalism can do.  The sustainable business movement struggles with this contradiction.
At a minimum, we look for examples of companies that are reducing their environmental footprint (for instance, by converting their truck fleet to more [...]

I am a marketing and research professional who has studied how the human mind works and how people process their experience.  Language is an important element of the human experience.  Mental models are our representations of how things work in the real world.  Because the long-term causes and consequences of global warming are difficult to [...]

I am greatly concerned about our society’s inability to grasp the significant threats that global warming poses. Even though there is much positive progress, the overall trend, especially with the Senate’s dithering over real climate change legislation and Copenhagen looking wobbly, is that we aren’t making enough progress fast enough.
I received my MBA in Marketing [...]